With each passing year, the phrase “Black Friday” becomes more of a misnomer. What was once a day of post-Thanksgiving special offers has become a month of sales promotions from retailers across the web. It’s happening again in 2023: Target, Best Buy and Walmart are already advertising their early Black Friday deals, while Amazon is price matching many of those discounts and has its own “Holiday Deals” landing page. Many other shops and manufacturers have (or will soon have) early deals as well.
This barrage of sales promos can be aggravating, but it also presents a good opportunity to get your holiday shopping done at something closer to your own pace. To help, we’ve rounded up the best Black Friday deals you can get right now below. There’s always a chance we get bigger discounts on November 24, but we’re already seeing all-time lows on LG’s A2 OLED TV, PS5 bundles, the 9th-gen iPad and other gadgets we like. We’ll be updating our list regularly in the lead-up to Black Friday, so check back if there’s anything else you’ve had your eye on.
Apple AirPods Pro (2nd gen)
Photo by Billy Steele / Engadget
The latest version of Apple’s AirPods Pro is back on sale for $200 at Amazon and Target. That’s about $10 more than their record-low price and $50 off their usual going rate. The AirPods Pro are the “best for iOS” pick in our wireless earbuds buying guide thanks to their easy pairing and deep integration with Apple devices. Effective active noise cancellation (ANC), a superb transparency mode and a pleasingly warm sound profile help as well, as does a new “adaptive audio” mode that can adjust the earphones’ noise control settings based on your surroundings. That said, their battery life is just average at six-ish hours per charge, and you really have to use an iPhone to get anything out of them. We gave the Lightning-based version of the second-generation AirPods Pro a review score of 88 last year; this new iteration is almost identical, only it comes with a USB-C charging case and has a higher IP54 dust-resistance rating.
Apple iPad (9th-gen)
Photo by Nathan Ingraham / Engadget
Apple’s 9th-gen iPad is down to $249 at Amazon, Walmart and Target, which is a deal we’ve seen for much of the past month but still matches the tablet’s lowest-ever price. This is the budget pick in our iPad buying guide, and it earned a review score of 86 in 2021. It’s the last iPad to use Apple’s old design language, so it has thick bezels, a Lightning port, a Home button and a non-laminated display. This variant also comes with a paltry 64GB of storage. At this price, though, it’s still hard to do better if all you want is a large screen for streaming video, playing games and browsing the web. Its 10.2-inch display remains a step up from cheaper slates, its A13 Bionic chip is plenty fast for casual media consumption and its battery still lasts around 10 hours per charge. Most importantly, it’s the cheapest route into Apple’s huge app library, customer support and years of software updates.
If you want a more modern design, the iPad Air is the top pick in our guide, and it’s now on sale for $500. Be warned, though: A recent Bloomberg report says that Apple plans to launch new tablets in the spring. If you don’t need an iPad right away, it’s probably worth waiting.
Apple Watch Series 9
The new Apple Watch Series 9 has dropped to $349 at Amazon and Walmart in an early Black Friday deal. That’s $50 off its usual price and the lowest we’ve seen since it debuted in September. That’s the price you’ll pay for the 41mm model, and the 45mm models have the same $50 discount, bringing them down to $379 each. The Series 9 took the crown of the best smartwatch you can get right now in our guide thanks to its new S9 SiP that brings slightly speedier performance and on-device Siri processing, the new Double Tap feature and other improvements.
Apple AirPods (2nd gen)
Starting on November 8, Walmart has the second-gen AirPods for only $69 — a new record low and the cheapest we’ve ever seen. These AirPods are a bit old at this point, but at this Black Friday price, they’re a great deal for anyone who just wants a pair of earbuds that will work seamlessly with their iPhone, iPad or MacBook.
Samsung Galaxy Z Flip 5
Samsung’s Galaxy Z Flip 5 is on sale for $800 right now, a record low, ahead of Black Friday. It’s one of the best foldable phones out there right now and we think it’s the best flip-style handset you can get. Samsung upgraded this year’s model with a faster processor, better cameras and its new Flex Hinge, which makes the device even more compact and eliminates the gap in between its screen when closed. The exterior display is even more useful and versatile now as well, with the capability of running full Android apps (after you tweak some software settings first).
Samsung T9 SSD
The latest Samsung T9 portable SSD is on sale for $130 right now for a 1TB drive, which is the best price it’s been since it came out last month. You can snag these Black Friday deals from Amazon or Samsung direct, and you’ll save $40 if you spring for the 2TB version or $100 on the 4TB model. The T9 is the newest iteration of Samsung’s popular portable drive that we’ve long been fans of, and it supports read and write speeds of up to 2,000 MB/s. It also has dynamic thermal guard to prevent overheating, plus it comes with a USB-C to C and USB-C to A cords so you can use it with a variety of devices.
PlayStation DualSense Wireless Controller
Amazon has discounted a bunch of PlayStation DualSense controllers ahead of Black Friday, including many of the colorways that typically go for $75. You can pick up Cosmic Red, Starlight Blue, Nova Pink and other models for $50 each, which is just about a record-low price. These controllers work with the PS5 as well as PC, and they sport adaptive L2 and R2 triggers, haptic feedback and a built-in mic array.
PS5 + Marvel’s Spider-Man 2 bundle
If you or someone you love hasn’t gotten their hands on a PS5 yet and is itching to do so, this bundle with the console and the new Spider-Man 2 game is down to its cheapest price yet — $500. The PS5 remains one of the best gaming consoles you can get right now, and when we reviewed the new Marvel’s Spider-Man 2, we found it to be even better than its predecessor. In it, you can swap between playing as Peter Parker and Miles Morales, and it includes expanded combat mechanics.
DJI Osmo Action 3 Creator Combo
Photo by Steve Dent / Engadget
As part of a larger sale on DJI cameras and accessories, the DJI Osmo Action 3 is seeing a discount as part of a bundle that includes two batteries, a 32GB microSD card and a case. Separately and not on sale, the set would run you $379, but is now down to $319. This isn’t the newest version of DJI’s GoPro Alternative camera, that one, the Osmo Action 4 isn’t on sale. The newer version has a larger sensor and improved dynamic range, but at a higher price. But if you don’t plan on shooting a lot of low-light footage, you may be happy with the performance of the Action 3. We put it through its paces in our review and liked the excellent video quality, and found it to be on par with GoPro’s Hero 10. The the magnetic clip mount and long-lasting, fast-charging battery are also reasons to buy.
Surfshark’s Black Friday deal knocks up to 86 percent off two-year plans, and you’ll get a few extra months of service for free depending on the plan you select. We consider Surfshark to be one of the best VPN services available right now, particularly if you want a solid VPN at an affordable price. We believe the mid-tier plan, Surfshark One, will be the best for most people and a two-year plan is down to $2.69 per month, with an additional four months of services thrown in for free.
Samsung M80C Smart Monitor
Samsung’s Smart Monitor M80C is $300 off and down to $400 right now. You’ll see a $200 discount on the product page, but a clippable coupon will take the extra $100 off at checkout. The selling point for this display, and really any Samsung Smart Monitor, is that it pulls triple duty as an external display, a smart TV and an IoT hub. In addition to connecting it to your computer, you can use it standalone as a TV thanks to the built-in TV operating system and included remote, and the embedded SmartThings hub lets you directly connect things like smart lights and other gear to the display.
The Moto razr+ is 30 percent off and down to a record low of $700. It earned a spot in our best foldable phones guides thanks to handy exterior display that’s actually easier to use than that on the Samsung Galaxy Z Flip 5 and its ability to fold in half and get super compact and pocket-friendly. It’s cameras are not on par with those on Samsung’s foldables, but it’s a generally solid flip phone with a ton of personality.
Reverb music gear holiday sale
Reverb is currently hosting a holiday sale with discounts on a number of synths, pedals, guitars, and recording devices. One callout is the Native Instruments’ Maschine MK3, which is seeing a $300 discount making the $600 groovebox/drum machine/synth combo/controller just $299. The pad based controller will let you build full tracks from scratch without having to touch your mouse and keyboard. We’re fans of Native Instruments and have covered and reviewed their gear many times over the years. If you’re getting into desktop music-making, this is likely a sale you’ll want to check out.
Blink camera bundle
Amazon Prime members can save 61 percent on a bundle of Blink cameras. The set includes two Outdoor 4 cameras, one Wired Floodlight Camera, one Mini Pan-Tilt Camera and one Sync Module 2, which lets you store clips locally. We named the Blink Outdoor 4 our favorite wireless security camera in our guide to the best smart home devices.
It supports night vision, motion detection and lets you hear and talk to whomever is nearby. Since its wireless and weather-resistant, you can stick it almost anywhere outside and will run for up to two years on a set of AA batteries, which are conveniently also included. Just bear in mind that this will work with any smartphone, but Blink devices are made by Amazon so they’ll only work with Alexa-enabled displays and speakers.
Bose Quiet Comfort Earbuds
The Bose QuietComfort Earbuds II are down to $199 at Amazon, which is the same as they went for for October Prime Day. During that sale you needed to be a Prime member to save, but now anyone can take advantage of the discount. They retail for $299, but have sold for $279 for the past few months, so this is still an $80 discount. We think they’re best wireless earbuds you can buy for noise cancelation, as they do a great job of blocking out the world. They also have a smaller, more comfortable fit than the previous generation and offer good audio quality.
Samsung 85-inch The Frame smart TV
The 85-inch Samsung The Frame smart TV is 23 percent off and down to a new record low of $3,300 at both Amazon and Samsung direct. The Frame has been super popular thanks to its design, which mimics framed artwork when not in use. It has a matte, anti-reflective display and an included slim wall mount so you can get the true “artwork” effect when you hang it on the wall. As an actual TV, it supports 4K content and Quantum Dot technology, plus it runs on Samsung’s Tizen TV operating system.
Logitech G203 gaming mouse
Amazon is having a big sale on Logitech gaming accessories and peripherals, including gaming headsets, mice, keyboards and more. Of note is the Logitech G203 Lightsync wired gaming mouse, which is half off and down to only $20. It’s one of our favorite gaming mice thanks in no small part to its affordable price, but it’s also fairly lightweight and sturdily built with an ambidextrous design that will work for right- and left-handed users. Also discounted is the Logitech G733 Lightspeed wireless gaming headset, which is 20 percent off and down to $120. It has an attractive design with subtle LED lighting and a stretch band, and it has a solid wireless connection with audio to match.
Solo Stove early Black Friday deal
Solo Stove’s Black Friday deals have knocked up to $245 off fire pit bundles, up to $100 off fire pits by themselves and even more. A standout is the Ranger Backyard Bundle 2, which is $145 off and down to $320. It includes the company’s most compact fire pit along with its accompanying shield, stand, lid and shelter. Everything you’d need for an easy setup right out of the box is included in this bundle, and the 2.0-version of the Ranger includes a removable base plate and ash pan, both of which make the fire pit much easier to clean.
TP-Link Kasa Smart Plug
Photo by Amy Skorheim / Engadget
The smart plug we recommend for most homes is TP-Link’s Kasa Smart Plug mini. A four-pack is on sale for $35 which is about $3 more than it sold for during Amazon’s October Prime day sale, but still a decent $15 savings. Plugs like these are a simple way to add some smart capabilities to any home, letting you turn on lights with just your voice, set automated schedules and routines that are triggered by other activities. These would make a great stocking stuffer for anyone you know who’s curious about smart home connectivity but hasn’t yet taken the plunge.
ProtonVPN early Black Friday deal
Our favorite VPN service, ProtonVPN, is having a rare sale for Black Friday that brings a monthly subscription down to only $4 for a total of 30 months. That means you’ll pay $120 for two and a half years of access, which is a pretty good deal. ProtonVPN passed our tests with high marks, but what made it stand out among other VPN security services was its independently audited no-logs policy, and the fact that the company has proven they don’t comply with law enforcement requests to reveal data. If you want to jump in head-first with Proton services, the company has discounted Proton Unlimited, which includes access to VPN, Mail, Calendar, Drive and Pass, to just under $9 per month for the first year.
Amazon Fire TV Stick 4K
Amazon’s latest Fire TV Stick 4K and Fire TV Stick 4K Max have received their first discounts since they arrived in September. The former is $20 off at $30, while the latter is $15 off at $45. Between the two, the Max has a slightly faster processor clocked at 2.0GHz (instead of 1.7GHz), 16GB of internal storage (instead of 8GB) and support for the Wi-Fi 6E (instead of just Wi-Fi 6). It also includes Amazon’s “Ambient Experience” mode, which displays artwork and widgets when the streamer is idle. That said, both dongles should be quick to load content. Both support the requisite streaming apps, Dolby Atmos and all the major HDR formats as well.
The downsides are the familiar ones with Fire TV devices: The UI is saddled with ads and not shy about nudging you toward Amazon services like Prime Video and Freevee. But if you often use those apps (or Alexa) and just want a competent 4K streamer for cheap, that may not be an issue.
On the higher end of the Fire TV lineup, the Fire TV Cube is also on sale for $110. That ties the all-time low for the streaming box/Alexa speaker hybrid. You can also pair the Fire TV Stick 4K Max with Blink’s 1080p Video Doorbell for $65 total, though that offer is only available for Prime members and is only scheduled to run through November 3.
Google Nest Hub
Photo by Cherlynn Low / Engadget
If you’re partial to the Google Assistant, Google’s Nest Hub is also on sale for $60 at Target, B&H, Best Buy, Google’s online store and others. That’s $20 higher than its all-time low but still $40 off Google’s list price. The Nest Hub is the top overall pick in our smart display buying guide, and we gave it a review score of 89 back in 2021. It has a 7-inch screen, so it’s a bit bigger than the Echo Show 5 but should still be compact enough to fit neatly in a bedroom or small office. While it lacks a built-in camera, that may be a selling point for those who especially sensitive to their privacy (though no smart display is truly privacy-conscious).
Ultimately, whether it’s worth getting a Nest Hub or Echo Show depends on what services you use: If you own a bunch of Nest devices and depend on apps like Gmail, Google Calendar and Google Photos, Google’s display will make sense. If you want a larger model with a webcam and stronger speakers, the 10-inch Nest Hub Max is also on sale for $129. That’s a $100 discount.
LG A2 OLED TV
We expect to see many more TV deals as we get closer to Black Friday, but for now one standout is LG’s 48-inch A2 OLED TV on sale for a new low of $550 at Best Buy. This is an entry-level model from 2022, so it’s limited to a 60Hz refresh rate, lacks HDMI 2.1 ports and doesn’t support other gaming-friendly features like VRR. That said, it’s still an OLED TV, so it delivers deep contrast, bold colors, wide viewing angles and low input lag. At this price, it should be a nice step-up option for smaller or secondary rooms. Just note that it can’t get as bright as higher-end OLED sets, so it’s best situated away from direct sunlight.
Apple MacBook Air (15-inch)
Photo by Nathan Ingraham / Engadget
A configuration of Apple’s 15-inch MacBook Air with an M2 chip, 16GB of RAM and 512GB of SSD storage is down to $1,449 at Best Buy. That’s $250 less than Apple’s MSRP. If you can live with less memory, a version with 8GB of RAM is on sale for $1,250 at Amazon with an on-page coupon. Either way, the MacBook Air is the top pick in our laptop buying guide, as it has just about everything we want from a mainstream notebook: A premium design, a comfortable keyboard and trackpad, a lovely display, long battery life, great speakers and solid performance. Compared to the 13-inch Air, this model has more powerful speakers alongside its larger screen. We gave it a score of 96 in our review this past June.
The MacBook Air’s main downsides are that it only has two Thunderbolt ports and, as always, it’s virtually impossible to upgrade after the fact. Plus, with the recent introduction of the new M3 chip, the countdown is on for a refresh. A recent Bloomberg report says that Apple plans to launch an M3-powered MacBook Air at some point in 2024, though that shouldn’t make this current model obsolete if you need a new laptop right away.
Target video game sale
A few bestselling gaming titles are currently part of Target’s buy-two-get-one-free sale, including Final Fantasy XVI for the PS5, which we called action-centric and storyline driven. Other titles include Hogwarts Legacy, which we said was alive with magic; It Takes Two which we recommend in our co-op games guide; and Diablo IV, which we found mechanically perfect though lacking in depth. Of course, Black Friday hasn’t hit yet, and when it does, it’s likely that many of these games will get individual discounts, without making you buy three games at once.
When is Black Friday 2023?
Black Friday 2023 lands on November 24 this year, with Cyber Monday 2023 following up a few days later on November 27. However, the early deals have already begun. The entire month of November might as well be renamed Holiday Shopping Month as that’s when companies really start to get serious with their discounts.
What day is Black Friday 2023 at Walmart?
Walmart Black Friday deals will begin early this year on November 8. Walmart+ members will get a few hours of early access to Black Friday deals if they shop online on November 8, with access for everyone else starting later that day. Walmart will match its online Black Friday deals in stores starting November 10.
Will Amazon have a Black Friday sale in 2023?
Amazon will likely have a Black Friday sale in 2023. While the online retailer hasn’t made its deals known yet like Walmart has, Amazon will almost certainly have deals across all of the types of products it sells, including electronics. We anticipate seeing record-low prices on Amazon devices in particular, like Echo speakers, Fire TVs, Kindles and more. In years past, Amazon Black Friday deals have brought some of the best prices of the year on our favorite gadgets and gear, including headphones, tablets, smartwatches, robot vacuums and more.
What other retailers have Black Friday sales in 2023?
Most retailers have Black Friday sales, so you can expect to see Target, Best Buy, and others join Walmart and Amazon in discounting inventory to capitalize on holiday shopping interest. In the consumer electronics space, we expect most companies to have some sort of Black Friday promotion, so that means you will likely be able to get big-ticket items from brands like Apple, Samsung, Google, Sony, LG, Sonos and others for much cheaper prices.
Your Black Friday Shopping Guide: See all of Yahoo’s Black Friday coverage, here. Follow Engadget for Black Friday tech deals. Learn about Black Friday trends on In The Know. Hear from Autoblog’s experts on the best Black Friday deals for your car, garage, and home, and find Black Friday sales to shop on AOL, handpicked just for you.